Konami uses comedians to advertise New International Track & Field
We can't really understand Konami's marketing decision for New International Track & Field here. Usually, when it comes to advertising sports, sporting apparel or, heck, sports video games, we're used to seeing athletes in the advertisements. But, then again, we don't live in Japan.
There, Konami has enlisted the aid of celebrity comedians Coolpoko to advertise the title through a special site that is set to launch soon. If you're wondering where you saw the guy on the right before, it was probably in an episode of Entourage.
We've included one of their videos past the break, to give you a taste of their comedic stylings.
There, Konami has enlisted the aid of celebrity comedians Coolpoko to advertise the title through a special site that is set to launch soon. If you're wondering where you saw the guy on the right before, it was probably in an episode of Entourage.
We've included one of their videos past the break, to give you a taste of their comedic stylings.











Reader Comments (Page 1 of 1)
RupeeClock @ Jun 18th 2008 9:22PM
Meanwhile in the UK, we have Cartoon Network advertising the game with "Fingy and Thumby"
http://www.cartoonnetwork.co.uk/microsites_advertiser/trackandfield/
Fuck, I mean fuck.
Saria the Cat @ Jun 19th 2008 2:44PM
Wow. The confusion never ends. I especially like the "Work you lazy bums!"
bluezy @ Jun 18th 2008 10:03PM
Hmm, i think it's a stretch comparing that guy to Ari.
Karga @ Jun 19th 2008 10:12AM
DUDES!
Clearly that's Kenny Blankenship from MXC!
Er. . uhm, Hideo Higashikokubaru. He's Beat Takeshi's sidekick from Takeshi's Castle.
Jeremy Piven my eye. . . . .
THe Shit @ Jun 19th 2008 11:26AM
That man is my hero.