Levine: Wii Bowling is the 'ultimate gateway drug'

Ken Levine, that dude who made that Bioshock game all of the kiddies went crazy over last year, recently spoke with GamesIndustry.biz about his stature in the industry now that he's made what most consider to be one of the greatest games of this console generation. But, Levine did take some time to touch on what he thinks about the casual market and how Nintendo is introducing new gamers into the fold.

You see, Levine is embracing the changes that Nintendo and their Wii console are looking to bring to the industry. "Wii Bowling is like the ultimate gateway drug and God bless them for figuring that out because there is no barrier of entry," he explains. "Hey, can you go like that?" [swings arm] That's what you do in bowling, that's what you do in Wii Sports."

Levine sees those that would otherwise ignore gaming as getting into it, commenting "I think there's a much better chance of people who wouldn't normally be interested in games going in and thinking "I'm interested in the history of Rome. I'll buy that strategy game," whereas before they would have been overwhelmed by the very concept of it." And, Levine, you're not the only one. We're excited about the future of gaming and how the Wii will help shape it, too!

[Via Go Nintendo]

Tags: 2k, 2k-boston, bioshock, casual, ken-levine, wiisports

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