Patrick Stewart to star in new DS ads? Make it so!
by Eric Caoili 
{ Nov 1st 2007 at 12:20PM }
Nintendo was wise to sign Nicole Kidman up last summer for its DS advertisements across the Atlantic, pushing Brain Age to the casual market with the international movie star's image. According to Nintendo UK's marketing director, Dawn Paine, the company will further broaden its target audience by recruiting Patrick Stewart, an intergalactic movie star, for its upcoming campaign.Several other British celebrities have also been called on for Nintendo's holiday season Touch Generations commercials -- Julie Walters (Molly Weasley in the Harry Potter films), Phillip Schofield, Fern Britton, Zoe Ball, and Johnny Ball -- but none of them can claim to match the starship captain's list of accolades. As Jean-Luc Picard, he facilitated first contact encounters with over a dozen alien races and saved humanity several times over during his Star Trek: The Next Generation tenure. Hopefully, Nintendo UK will be able to successfully leverage his skills as a diplomat to sell you its training games.
Reader Comments (Page 1 of 1)
dame_geek @ Nov 1st 2007 2:28PM
Ohh damn! This is wonderful, I LOVE Patrick Stewart and love my DS Lite almost as much- gives me chills.
hvnlysoldr @ Nov 1st 2007 2:57PM
Yee-Haw!: The Next Generation
FantomRedux @ Nov 1st 2007 3:03PM
Get Sean Bean. He's awesome, and he was in the same game as the might Paddy Stewart(Oblivion). Best part is, hes a Brit, so that makes him awesome :P
Orange Soda @ Nov 1st 2007 10:03PM
Vision Training: There are FOUR lights!
...
Sure, I ripped it off from Kotaku, but a good joke is a good joke.
SergeantSalad @ Nov 2nd 2007 12:39PM
I love Patrick Stewart! That'll be awesome to see.
phanboy_iv @ Nov 2nd 2007 12:54PM
Patrick Stewart's good, but I think William Shatner would've been cool too. Too bad he's already doing those Priceline commercials...