Iwata on China: I'd tap that


Okay, so maybe that was a bit of a paraphrase, but Nintendo President Satoru Iwata revealed the company's plans to sell Wii consoles in China next year. Although Wii hardware is currently available in China, all systems are imported unofficially or distributed through third parties. Nintendo thus wants to start official distribution soon.

According to Iwata, Nintendo's first priority is to meet the demand of existing markets, but he recognizes the potential in tapping the Chinese market. That makes a bit of sense, seeing how China has a population of OVER A BILLION.

We do wonder, however, if Nintendo will be able to compete with the already existing option for cheap, pirated Wii consoles in China. Unless Nintendo can introduce cheaper systems into the market, or get rid of the existing piracy, folks might be swayed to buy the mod-chipped consoles that play both U.S. and Japanese games. Even with piracy, though, we're sure that Nintendo will move plenty of systems in China and make even more money.

Tags: Business, China, Piracy, Satoru-Iwata

Reader Comments (Page 1 of 1)

Joystiq Features




Featured Galleries

Club Nintendo 2009 gifts

Club Nintendo 2009 gifts

Logitech Wii instruments

Logitech Wii instruments

Lost in Shadow (Wii)

Lost in Shadow (Wii)

Dementium II (10/26/09)

Dementium II (10/26/09)

Calling (Wii)

Calling (Wii)

DiRT 2

DiRT 2

Let's Catch

Let's Catch

New Super Mario Bros. Wii

New Super Mario Bros. Wii

Crystal Defenders R2

Crystal Defenders R2

 


Team Joystiq

 
Chris Grant
Editor-in-Chief, Email
James Ransom-Wiley
Managing Editor, Email
Ludwig Kietzmann
Senior Editor, Email
Andrew Yoon
East Coast Editor, Email
Randy Nelson
West Coast Editor, Email
Justin McElroy
Reviews Editor, Email
Justin Glow
Developer, Email