Geometry Wars unveils a LOLAd campaign

by JC Fletcher { Sep 24th 2007 at 4:10PM }

We can't decide if this marks a clever nod from some kids at an advertising firm to Internet culture, or the precise moment that LOLcats stopped being cool or funny. We're feeling generous, so we think we're going to go with the former, seeing it as a refreshingly lo-fi, low-budget, punk-rock approach to game advertising. Also it made us laugh.

If you can't tell (because the ad doesn't actually have the name of the game printed anywhere!) this cat is advertising Sierra's Geometry Wars Galaxies. The ad was found on IGN by NeoGAFfer John Harker, and we don't want to think about how much money we made for IGN when we tried to find it ourselves. We even reloaded the same Jackass PSP review found in the GAF screenshot to maximize our chances of having the same ad come up. It was only later that we discovered the actual website for these ads, which contains a load of 'em.

Of course, those of you with excellent memories for Geometry Wars advertising will remember that this isn't the first time Sierra has used bizarre, nonsensical advertising techniques to promote this game.

[Via NeoGAF]

Tags: ad, ads, geometry-wars, geometrywars, lolcats

Reader Comments (Page 1 of 1)

Neebs @ Sep 24th 2007 4:33PM

Future US has used a lolcat to advertise GamesRadar in one of their magazines.

I enjoy lolcats, and ads of them are fun.

Mel @ Sep 24th 2007 4:37PM

I to enjoy lolcats, but the grammar is too good. it should be I IS IN UR WII

Jonas @ Sep 24th 2007 5:26PM

I love a good lolcat, but those are mind-numbingly lame.

Mr Khan @ Sep 24th 2007 5:30PM

This sucks, bring back Particle Man!

(ok, sucks by comparison, not as a standalone)

Neebs @ Sep 24th 2007 8:17PM

@Mel,

No, IM IN UR is correct, and is one of the oldest things.

Pikachelsea @ Sep 24th 2007 9:14PM

Nice idea but those are some really crappy, uninspired and unfunny lolcats. Unfortunately, ever since they became popular, everyone who has a camera thinks it's automatically hilarious to take a boring picture of a cat sitting on a bed and tack on a lame caption like "im on ur bed stealin ur sleeps". Good lord people, be creative. Cat + caption != guaranteed formula for funny.